Welcome to McClure Marketing
After decades in the business, we set out to create a better agency model. One that puts people first. That means we are dedicated to growth. Growth of our client’s business or organization. Growth for our team members. Because when everybody grows, so do we. It’s that simple.
Our core group of seasoned professionals all left their previous agencies and came together under the McClure Marketing umbrella. The firm hasn’t been around for a long time, but the people have been. Every one of us has a wealth of experience we want to put to good use for good people.
Mission
Do things the right way. Delivery on promises made. Have fun doing it.
Values
Each client deserves to work with a core group dedicated to their organization that will deliver the results they need – through creativity, agility, strategy and other impressive words that end in y.
Regardless of budget or sector, creativity sets you apart, gains attention and makes you memorable. Be creative in messaging, marketing, strategy, everything you do.
Consumers expect quick responses. You also need to be able to respond quickly to changing market conditions and opportunities. Our experienced, nimble team can get you there.
Being creative and agile isn’t enough. You need to build everything on the right strategies. Our strategists are experienced. They listen. They customize strategies to your goals.
Not a buzzword. It’s how we do business. You will know exactly what we’re doing for you, the results we’re getting and how we got there.
Why Should You Pick McClure Marketing?
Meet Mike
Mike McClure started McClure Marketing in 2024. After decades in the marketing and advertising industry, Mike (yeah, that’s me talking in 3rd person) knew what worked and what didn’t – both for clients and for staff. So, he set out to create what he felt was the perfect agency (I’m a dreamer, what can I say?). Pulling in some of the best people he’d worked with who all felt the same way, the core of this firm was built.
Mike started his career as a copywriter/producer at J. Walter Thompson, was a Creative Director at BBDO, and then became Partner, SVP, Executive Creative Director at The Yaffe Group. He served five years as President of Social Media Club Detroit, was also VP of Social Media Association of Michigan and Secretary of the Detroit Creative Directors Counsil. Now, Mike is an organizer for 1 Million Cups Metro Detroit, an organization helping entrepreneurs and start up businesses succeed. He also has done a little standup comedy and was once the lead singer in a blues band.
About Our Team
We’re a hungry team of seasoned professionals who have been around long enough to know all the tricks and trade secrets. Yet we’ve paid attention enough to keep up with this ever-evolving business. Why? Because we love it. And we love helping people – whether they’re a marketing director at their wits end or a frustrated entrepreneur looking for ways to grow.
Beyond our core team, we have a vast network of experts we’ve collected over the years that can be pulled in as needed. You’ll find us to be smart, dedicated and generally good people to work with. We believe in being transparent, no nonsense and extremely effective – you know, people you’d like working with you on your business. It’s all about great results with good people.